A brand launch that combines a beauty device, skincare and custom packaging is several development projects joined together.
The device must work as specified, the formula must suit its intended use, and the container, tray and box must fit the final products.
1. Start with the market and intended use
List the countries where the product will be sold, the intended users, proposed claims, sales channels and target launch date.
Identify the buyer-side person responsible for reviewing market requirements and label content.
Add those requests to the brief with an owner and due date.
2. Compare beauty devices by configuration
Send candidate suppliers the same specification. Record the model, operating modes, power supply, battery or charging arrangement, accessories, materials, finish and branding requirements.
Ask which parts are standard and which require development.
CE marking reflects the manufacturer's conformity responsibilities; a logo photograph alone does not establish the documentation trail.
European Commission guidance outlines those responsibilities.
3. Develop skincare with its final container
Specify the product type, intended use, texture, fragrance, colour, fill quantity and packaging format.
Tell the factory which ingredients or claims require particular review for your markets.
For factory assessment, request relevant ISO 22716 / GMPC documents and check the site, activity, scope and issuer. ISO 22716 addresses cosmetic production, control, storage and shipment.
Ask what standard a document labelled “GMPC” actually covers.
4. Make the packaging a shared development milestone
Use a packaging brief covering the container, closure, label, insert, printed box and shipping carton. Give suppliers the filled product's dimensions and weight, not only a catalogue image.
Confirm the points where components meet:
- Bottle neck and pump or cap fit, sealing and dispensing.
- Device, cable and accessory placement inside the tray.
- Finger space for removal and protection of vulnerable surfaces.
- Box dimensions, print positions, label areas and assembly sequence.
- Quantity per shipping carton and the required transport protection.
Review a complete sample set before approving production files. Separate mold, tooling, print setup and sampling costs from unit prices.
A low minimum order quantity for one component does not establish the minimum for the entire set. Our custom packaging brief helps turn these choices into a usable supplier specification.
5. Build a document register while sampling
Track the required document, applicable product or site, responsible party, current revision and unresolved question.
Ask the importer, testing specialist or market adviser to review gaps before labels and production quantities are locked.
| Workstream | Records to organize |
|---|---|
| Devices | Applicable CE, FCC and RoHS evidence; model and configuration references; instructions and labels |
| Cosmetics | Relevant factory GMP records, formula and ingredient information, agreed test results, SDS and batch COA |
| Packaging | Approved dimensions, materials, artwork revisions, compatibility and agreed transport-test results |
| Delivery | Commercial invoice, packing list, product descriptions and destination-specific requirements |
For US cosmetics, establish who is responsible for applicable FDA facility registration and product listing, and what information the factory must provide.
FDA states that registration and listing are not product approval and that it does not issue certificates verifying them.
Review the actual registration or listing information rather than purchasing a supposed FDA approval certificate.
6. Plan one schedule across the factories
Appoint a coordinator for the device, formulation, packaging and assembly suppliers.
Build the schedule around decisions: sample approval, testing, final dimensions, artwork release, production completion, inspection and dispatch.
7. Compare delivered cost in USD
Ask quotations to separate product cost, development and tooling, testing, inspection, packing, freight and import charges.
GAMU's sourcing service fee is USD 45 for product orders below USD 100, or 12% of product value from USD 100.
Confirm duties, taxes, delivery access and unloading responsibilities in writing before booking.
8. Bring the project brief to one coordination point
GAMU works with partner factories from Guangzhou across beauty devices, skincare OEM, containers and custom packaging.
We help organize sourcing, samples, document checks, production follow-up, inspection and multi-factory consolidation around an agreed project scope.